By now you may have seen the Cadillac ATS advertisement where a red car speeding down through the Morocco’s Atlas Mountains hairpin turns. Cadillac also ran few other commercials during the Olympics highlighting its disc brakes among other things.
Disc brakes in the Cadillac ATS are made by an Italian company known as Brembo. It started on January 11, 1961, as a small machine shop known as Officine Meccaniche di Sombreno by Emilio Bombassei and Italo Brada and started manufacturing brakes for cars in 1964. Since that time it has produced auto disc brakes for Alfa Romeo and in 1975 expanded its manufacturing to cover Formula One race cars and motorcycles in 1972. Today it is headquartered in Kilometro Rosso Science and Technology Park next to the A4 motorway just outside Bergamo, one of the most important science parks in Italy. This area is the Lombardy region of Italy. With 36 plants in 12 different countries including Sweden, France, and Germany, Brembo employ over 6,000 employees. Brembo’s revenue for the first six months of 2012 was over $871 million. It has several brands including Brembo, Breco, Bybre, Marchesini, AP, AP Racing and Sabelt. It design and manufacture braking systems for high performance cars and motorcycles, both street and competition.